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Grow CX

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CX definitions

 When you work with us, we set the table with the basics:

What is CX? What is CX management? 

CX competencies

As your CX adviser, we are fluent in the recognized CX competencies:

Strategy, Culture, Organization, Insights, Design, Impact 

CX maturity

Customer Experience is a journey of continuous improvement. A maturity assessment will reveal where you are and help prioritize next steps.

CX experience quality

 Human-centered design draws on these timeless aspects of experience quality. Customers will reward, or punish, and it's in our hands.


CX journey maps

 There are various types of alignment diagrams, a.k.a. customer journey maps, each with a different purpose. Our favorite is the service blueprint.

CX mapping examples

 First watch the previous video on CX journey maps, then click here to see three real-life examples of service blueprinting to solve CX problems.

CX data strategy

Where does your customer data reside? How and by whom it is created, used, and maintained? Is it cross-walked across systems? Don't guess!

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